Emotion

Here, the skills of designers, architects and interior-designers come together and merge into solutions.

An open and creative meeting place where the producers can see their products "set" by specialists in a creative context; and the dealers can discover how to make their points of sale more attractive and comfortable.

This context also welcomes projects such as:

  • 100% AREAS:
    spaces dedicated to layout items in Project points of sale: kitchens, textiles, lighting, wellness...
  • SHOP LAB:
    effective applied research ideas for innovative sales point: materials, products, emotions
  • DESIGN LAB:
    characterised by shows and events focusing on applied research.

A completely new exhibition project - a place for dialogue instead of conflict between production and distribution protagonists encouraging joint efforts towards finding the best ways to tackle the recession - is the ideal scenario for suggesting new formats for points of sale and presentations to major international contract clients seeking made-to-measure solutions.

Production and distribution companies with designers, architects, interior designers: the Emotion area at Abitare il Tempo 100% Project brings together the skills of so many specialists to turn products - through their shared work - into Solutions. It will host interviews and photographic sets, outlining the inspiring and successful stories of many quality entrepreneurs. A large area boasting a wealth of ideas breaking away from the traditional stand-based exhibition outline to encourage individual intuition: producers see specialists set their products in an evocative and creative atmosphere; dealers find ideas and suggestions about how to furnish sales points in the best possible way and how to make them even more attractive and comfortable; the by no means small world of specialists and professionals who, through their acknowledged skills, are once again structurally part of the production-consumption value chain.

Events 2012

Halls 2, 3, 4 and 5 will host:
  • 100% AREAS: spaces dedicated to trade sectors for project points of sale layouts: 100% Cooking; 100% Wellness; 100% Textile; 100% Lighting
  • SHOP LAB: effective ideas in applied research for innovative points of sale (materials, products, emotions)
  • DESIGN LAB: shows and events covering applied research

Hall 1 will host an elegant lounge and the entire experimental event context:
  • Next in design: dedicated to the analysis of future trends with a range of products / prototypes by young designers from various parts of the world
  • Limited by presenting a series of unique pieces or limited editions in the balance between art and design
  • Special guest with the installation of a designer of award-winning and highly topical
  • Design Market, for young self-producers